About the theme

About Macro

Macro is a theme for protein bars and other honest snacks. Paper and ink with one signal orange, every flavour in its own colour, expanded black capitals and a mono for the numbers that matter.

Home: a flavour hero in the flavour's colour with the protein number huge behind the bar and tabs to switch flavours, an ingredient ticker, flavour cards led by their protein, a cut-open bar with pins on each ingredient, build a box (a tray that fills with wrapper colours as shoppers pick 6, 12 or 24 bars, then one button adds the whole box), goal boxes added in one tap, a compare table sortable by protein, sugar, calories or fibre, and the full ingredient list set large.

Collection pages: a strip of wrapper-coloured bars sized by protein, a Cards or Label view (the label view lists every bar like the back of a pack) and sort-by-the-numbers chips.

Product pages: the gallery on the flavour's colour, protein, sugar, calorie and fibre tiles, a flavour switcher, one bar or a box with the per-bar price, ingredients with allergens and what's left out, and a nutrition table per bar and per 100 g, all from product fields the theme sets up for you.

Boxes are priced by your store's quantity discounts; box sizes and savings are theme settings so every page shows the same numbers.

Shopping: a bag drawer that lists the offers a bag can use, quick add, filters and sorting, search with suggestions and a wishlist. Customers sign in with a code, see their orders and saved addresses, and track deliveries.

Two footers: a crimped wrapper seal or a nutrition facts label. Translated into English, German, Spanish, French and Italian. Three styles: Paper, Night and Mint.